Apple Deepens Its Focus on India With the Launch of New Online Store App.

Apple Expands in India with New Online Store App Launch

Written by: Supriya Kadu

Edited by: Pinky Deshmukh

Last Updated: January 17, 2025

Summary: Apple launched the new Store App in India, where users can directly buy Apple products.

Apple is expanding its footprint in India this year and getting ready for the next stage of its retail growth there. Customers in India may now download the Apple Store app to get things started in the upcoming months!

You can grab the app from the App Store now. It’s designed to make it easier for people to access Apple’s range of products and services, alongside physical stores, authorized sellers, and other retailers already available.

The Apple Store app has certain useful features specifically for Indian consumers. There is a goods area where you may browse Apple's range of devices and accessories, learn about trade-in alternatives, and look into financing choices. The For You tab also provides individualized recommendations and a convenient place for your saved or favorite things.

The app has now brought Apple’s personalization features to India, letting users engrave devices like AirPods, iPads, and Apple Pencils with names, initials, or emojis in different languages. Plus, customers can customize their Mac specs or personalize their Apple Watch orders.

It is quite straightforward for Indian customers to use the Apple Store app to have Apple products delivered to their homes or picked up in-store. Apple's heightened commitment to the Indian market is accompanied by the release of the Apple Store app.

Although Apple has not disclosed the locations, it seems that a new store would open in Delhi and Mumbai, with Bengaluru and Pune also being considered. All four facilities are anticipated to debut in 2025, while there are currently no confirmed opening dates.

This digital distribution via the app demonstrates Apple's commitment to providing Indian customers with the same high-quality experience that they have in other regions. By incorporating customized shopping, customization possibilities, and flexible delivery or pickup options, Apple is setting the bar for customer involvement in India.